100 DAYS ON THE WALL – You Are The Brand

“Everything you do in relation to other people causes them to make judgements about what you stand for and what your message is.” ~ Roger Ailes


I took part in many livestock brandings. A custom dating back to 2700 BCE.  The brand (which once simply as a way to identify one’s own cattle from another) evolved to encompass social identity – certain principles and values adopted by those who ride for the brand; a code by which one aspires to live up to.  Today, it continues to affect the personality of a product, company or service.

If you do not define your brand, someone else will.

Every year on September 21, we kickoff the 100-Day challenge to the end of the BRANDEDyear. This year you build the elements of you as the brand:

  • Messaging
  • Perspective
  • Presentation
  • Values
  • Vision
  • Mission
  • Voice

Whether you are a student, receptionist, teacher, homemaker, mom, partner, boss, entrepreneur, solopreneur, CEO (or all of the above), you will find the value in your personal brand. It is the gateway to success.

It all begins with you. So buckle up, and come along for the ride.  Give me your feedback, point of view and send your questions.

Suzy B&W

Raised on a ranch in the Nebraska Sandhills, Suzy Graven grasps the grit and spirit of life behind the Brand.  She grew up among the tales and trails that opened the West; the people who survived depressions, dust bowls, world wars and prosperity.

Suzy is a professional speaker, leadership, branding and strategy coach who brings vivid energy to the stories behind the brand.  Her talent covers a diversity of professional circles who recruited her expertise from small business entrepreneurs to global companies.  The Australian Trade Commission, CIBIS Federal, Ernst & Young Management Consulting and Multi-family Consortium are among the members of her work portfolio.For more information about Suzy go to: http://suzygraven.com


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